As part of a major rebranding initiative, Dell Telephone set out to refresh their external identity and
transition to the name Dell Valley Communications, uniting their utility and broadband identities. With
early logo concepts already underway, their team came to us for support in refining the design,
strengthening the visual direction, and finalizing a full, board-ready suite of logo variations.
Building on their initial draft, we explored updates that aligned with their vision while ensuring the brand
felt modern, cohesive, and representative of their service area. When the logo is approved, our team will
guide the development of formalized brand standards, giving them a clear framework for consistent
application across all communication channels.
